TCS Achieves Milestone in Global Brand Recognition

Tata Consultancy Services (TCS) has been recognized as one of the top 100 valuable global brands in the Kantar BrandZ Most Valuable Global Brands 2025 Report. With a brand value soaring to $57.3 billion, TCS marks a significant 28% growth compared to the previous year.

Global Recognition and Customer Satisfaction

An independent assessment by Momentum-ITSMA highlighted that TCS achieved 95% aided brand recognition among business leaders across 26 nations. This is a substantial leap from the 29% awareness level recorded in 2010. "This growth underscores TCS' commitment to brand building, innovation, and marketing excellence," stated the company.

Strategic Initiatives Behind the Success

Abhinav Kumar, Chief Marketing Officer at TCS, attributed this success to sustained marketing and communication initiatives. "Building a brand requires long-term commitment, and I am grateful to my TCS colleagues for their dedication," he said.

Martin Guerrieria, Head of Kantar BrandZ, noted, "TCS has shown remarkable progress, implementing AI capabilities and strategic sponsorships to strengthen its global presence."

Award-Winning Excellence

In 2025, TCS was named Europe's top IT service provider for customer satisfaction by Whitelane Research and recognized as a Global Top Employer across more than 30 countries by the Top Employers Institute.