Business

Nikhil Kamath Invests in Shah Rukh Khan's Spirits Venture: A Bold Move in India's Alcobev Sector

MUMBAI: A Strategic Investment in the Spirits Industry

Zerodha co-founder and billionaire investor Nikhil Kamath has made a significant investment in film actor Shah Rukh Khan's spirits business, marking his deepening involvement in India's burgeoning alcobev sector. This move follows his earlier stake purchase in Radico Khaitan, the country's fourth-largest liquor player.

Nikhil Kamath buys stake in SRK's spirits co

Details of the Investment

Kamath now owns 5% of D'yavol Spirits, a venture founded by Shah Rukh Khan and his son Aryan Khan. Additionally, he holds a 1.7% stake in Radico Khaitan, valued at Rs 660 crore, which he regards as a "great investment" and a "miniature partner" in the company.

The Partnership Dynamics

Radico Khaitan, under the leadership of Abhishek Khaitan, has acquired a 47.5% stake in D'yavol Spirits for Rs 40 crore, becoming the largest shareholder. The remaining 47.5% is held by the Khans and their friends, Harprit Singh and Leti Blagoeva.

Expanding the Portfolio

Since their foray into the distribution of premium spirits in 2022, the founders have launched D'yavol single estate vodka, Inception blended malt scotch whisky, and Vortex scotch whisky. The startup is set to introduce D'yavol Anejo tequila in India, a move inspired by the quality of the product and the collaborative spirit with Shah Rukh Khan.

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