Precautionary Measures in Place

Amid escalating tensions between India and Pakistan, companies are taking precautionary measures to ensure employee safety and minimize operational disruptions. Dabur, for instance, has adjusted its factory operations in Jammu, running only during daylight hours and allowing outstation employees to return to their hometowns.

Supply Chain Resilience

Despite the geopolitical tensions, supply chains remain largely unaffected. Nestle's factory in Punjab's Moga continues normal operations, and FMCG companies report no widespread disruptions. However, e-commerce platforms are reprioritizing delivery timelines in border states, potentially causing delays.

Consumer Behavior and Stock Levels

There's been a slight uptick in orders for essentials like staples, water, and power banks in border states, though no major surge in panic buying. Distributors and retailers maintain sufficient stock levels, ensuring product availability remains steady.