Strategic Expansion into Eastern India

In a significant move to enhance its luxury presence in Eastern India, ITC Hotels has announced the signing of a management agreement for a new Mementos by ITC Hotels property in Siliguri, West Bengal. This development marks the brand's debut in the region, showcasing ITC Hotels' commitment to exploring high-growth domestic tourism markets.

Luxury Amenities and Strategic Location

The new property, developed by the LR Berlia Group, will boast 180 rooms and a suite of upscale amenities, targeting both leisure and business travelers. Its proximity to Bagdogra Airport positions it as a key hospitality destination for visitors to the Northeast and the Eastern Himalayas.

Boosting Local Tourism and Economy

Anil Chadha, Managing Director of ITC Hotels, highlighted the project's potential to become a landmark in the region, especially for the wedding segment. With six operational properties in West Bengal and six more in development, ITC Hotels is set to significantly contribute to local economic and tourism growth.