Malaysia's Durian Export Boom

Datuk Seri Mohamad Sabu, Malaysia's Minister of Agriculture and Food Security, highlighted a remarkable 256.3% increase in durian exports over five years, soaring from RM321.2 million in 2018 to RM1.14 billion in 2022.

Global Market Potential

This surge underscores durian's role as a high-value agro-food commodity, offering substantial returns and opening economic opportunities across various sectors.

Strategic Promotion Efforts

Initiatives like festivals and programs are pivotal in fostering the agricultural sector's growth, creating a comprehensive value chain that benefits farmers, logistics, retailers, processing industries, and tourism.

Projected Market Growth

According to Mordor Intelligence's 2024 report, the global durian market is on track to exceed US$10.78 billion by 2025 and $16.89 billion by 2030, with a 9.4% compound annual growth rate.

China's Dominant Role

China leads this expansion, representing over 90% of durian imports in the Asia Pacific and serving as a crucial market for Malaysian exporters.