Samsung Display on High Alert Over Proposed US Tariffs

Samsung Display Co., Ltd., a key subsidiary of Samsung Electronics, is keeping a close eye on the potential repercussions of a proposed US tariff on semiconductor imports. CEO Yi Chung voiced concerns during a press conference in Seoul this Thursday, highlighting how these tariffs could squeeze parts manufacturers and reduce demand for their products.

Trump's Bold Move: A 100% Tariff on Semiconductors

This development comes in the wake of an announcement by United States President Donald Trump, who is considering imposing a staggering 100% tariff on all imported semiconductors. This decision, expected to be finalized in the upcoming weeks, has sent ripples through the tech industry.

The Ripple Effect on Display Prices and Market Dynamics

"An increase in the price of finished goods could force display companies to slash their prices," Yi Chung explained. He also disclosed that Samsung Display has no immediate plans for direct investment in the US market. With the display sector traditionally seeing a boost in the latter half of the year thanks to new product releases, Yi expressed worries about the industry's performance for the remainder of 2025.